Latest Issue
On the Cover
Pandemic Rebound? First Start with a Clean Slate
St. George's freshened up its brand before reconnecting with shoppers whose habits COVID altered.
Resource Directory
September 2007: Volume 10, Number 9
COVER STORY
BRANDING IT FORWARD
BCC rebounds from sales slump with a campaign focused on retailers.
FEATURE ARTICLES
HANGING OUT AT UCM
Upper Canada Mall gives teens a place of their own in the center and online, while retailers get unique vehicles to promote their merchandise.
IN IT TOGETHER
Stones River Mall invited children to leave their mark on its Making History, Celebrating Change renovation project, while raising funds for Habitat for Humanity.
A SIZZLING OFFER
Québec center makes shoppers’ dreams come true in a month long promotion.
DEPARTMENTS
EDITOR’S LETTER
A word from Myriam Beaugé, editor in chief.
BITZ
The Star Eco Station, Michael Bublé’s album launch on Aeroplan.com, and much more!
WEBMASTERZ
Web-marketing programs from the world of retail and beyond.
SUPPLIERZ
Your guide for reputable advertising agencies, marketing consultants and other product and service suppliers from across North America.
ICSC EVENTZ CALENDAR
Highlights from the ICSC’s listings of upcoming national conventions and specialty conferences, Idea exchanges and regional conferences, international programs and alliance programs.
