Latest Issue
On the Cover
Pandemic Rebound? First Start with a Clean Slate
St. George's freshened up its brand before reconnecting with shoppers whose habits COVID altered.
Resource Directory
June 2003: Volume 6, Number 6
COVER STORY
A “ROCKWELLIAN” RHAPSODY
Dulles Town Center takes the gentry approach to mall advertising.
FEATURE ARTICLES
SCMDA CELEBRATES MARKETING AWARDS
The Grove, Sherman Oaks come out as top winners.
FROM THE EDGE
Marketing consultant Wendy Liebmann’s look at Quiksilver, Hummer and upscale restaurant marketers.
DEPARTMENTS
BITZ
NBO Systems’ mall gift card, opera singers shopping center gigs, Fairview Mall’s Juno Beach Centre celebration, the Centre Commercial International Val d’Europe’s Service Steward, and much more.
WEB MASTERZ
Savvy web-marketing programs from Martha Stewart, The Grove, Neiman Marcus and Le Chateau.
SUPPLIERZ
Your guide for reputable advertising agencies, marketing consultants and other product and service suppliers from across North America.
ICSC 2003 EVENTZ
Highlights from the ICSC’s listings of upcoming national conventions and specialty conferences, Idea exchanges and regional conferences, international programs and alliance programs.
