Latest Issue
On the Cover
Pandemic Rebound? First Start with a Clean Slate
St. George's freshened up its brand before reconnecting with shoppers whose habits COVID altered.
Resource Directory
April 2005: Volume 8 Number 4
COVER STORY
THE MALL NEXT DOOR
Del Monte Center’s new ad campaign was designed to enhance community ties.
FEATURE ARTICLES
GREEN POWER
Ivanhoe Cambridge wind power deal at heart of marketing campaign.
RETAIL FROM THE EDGE
Wendy Liebmann of WSL Strategic Retail discusses the New Rules of Shopping Engagement.
IMAGES OF THE MONTH: FLOW YOGA
Rethink’s award-winning ad campaign for Flow Yoga shows how the retailer relates to its clientele.
DEPARTMENTS
EDITOR’S LETTER
A word from Myriam Beaugé, editor in chief.
BITZ
Books for the Troops, Branding of the Gap, Shop Across Texas, the Tween Trail, and much more.
WEB MASTERZ
Web-marketing programs from Chapters Indigo, J.Crew, High Street Village Durbanville and Swatch.
SUPPLIERZ
Your guide for reputable advertising agencies, marketing consultants and other product and service suppliers from across North America.
ICSC 2005 EVENTZ
Highlights from the ICSC’s listings of upcoming national conventions and specialty conferences, Idea exchanges and regional conferences, international programs and alliance programs.
