All that was required recently to take up the Lululemon x Strava challenge was to move 20 minutes daily, five days a week, to nurture one’s physical, emotional, and spiritual wellbeing—and, let’s be honest, keep up with the sporty Joneses on Strava while picking up a trophy or two. There were a whopping 34 qualifying activities, from e-bike rides to yoga to walking, so no excuses. Lululemon ambassadors even helped with workout ideas, while the brand covered the links to gear for men and women. #thesweatlife challenge, available at, ended on May 10.